Apple is in discussions to power iPhone AI features with Google's Gemini.
After Bloomberg revealed that Alphabet and Apple were “in active negotiations” to have Gemini power some features coming to the iPhone AI this year. Alphabet shares closed up more than 4% on Monday.
With a 1% gain, Apple’s stock closed lower.
18 March (Reuters) – According to Bloomberg News on Monday, who cited people familiar with the matter. Apple (AAPL.O) is discussing integrating Google’s Gemini artificial intelligence engine into the iPhone.
The source stated that the talks are about licensing Gemini for new capabilities to be added to the iPhone Ai software this year. It did not specify the conditions, branding, or implementation strategy of an AI agreement.
How to Work with iPhone AI Features
The modern iPhone is a powerhouse of technology, offering a range of AI-driven features that enhance user experience and streamline everyday tasks. From intelligent photo management to voice-activated assistants, Apple’s AI innovations make the iPhone smarter, more intuitive, and increasingly user-friendly. In this guide, we’ll explore the various AI features available on iPhones and how you can utilize them to their fullest potential.
Following a report, computer giant Apple is in talks to license Gemini for future iPhone Ai models. Alphabet shares finished up more than 4% on Monday. With a 1% gain, Apple’s stock closed lower.
Google’s generative AI toolkit, Gemini, includes chatbots and coding helpers.
A report from Bloomberg claims that Apple and Alphabet-owned Google are in negotiations. Apple to license and integrate Google’s Gemini AI engine into the iPhone.
According to Bloomberg, which cited sources with knowledge of the situation. The two tech behemoths are “in active negotiations” for Gemini to power a few new features that will be added to the iPhone software later this year.
It is anticipated that Apple will unveil iOS 18, the next major iPhone update, during its Worldwide Developers Conference. At that time, the business often unveils its newest iPhone Ai software before it becomes available to the general public in the fall. It may also discuss its intentions for generative artificial intelligence in more detail.
During the company’s annual shareholder meeting in February. Apple CEO Tim Cook announced that the company is “investing significantly” in artificial intelligence.
Cook stated, “I look forward to sharing with you later this year how we will redefine. The future in generative AI, another technology we believe can break new ground.“
The sources mentioned by Bloomberg also state that the corporation has had talks with OpenAI and has thought about utilizing its approach.
CNBC could not independently verify the Bloomberg report. When CNBC contacted Alphabet, the company did not answer immediately, and Apple declined to comment.
With a genAI relationship, the Alphabet subsidiary may be able to allay concerns that services like ChatGPT will undermine its dominant position in search. The companies have been in partnership for years, and as a result. Google is the default search engine for Apple’s Safari web browser.
“This strategic partnership is a missing piece in the Apple AI strategy and combines forces. Google for Gemini to power some of the iPhone AI features Apple is bringing to market,” said Daniel Ives, a Wedbush analyst.
He was alluding to Apple’s California headquarters when he remarked. “This is a major win for Google to get onto the Apple ecosystem and have access to the golden installed base of Cupertino with clearly a major license fee attached to this.”
However, the deal might also draw closer examination from US authorities, who have already filed a lawsuit against. Google because it illegally suppressed competition by giving Apple billions of dollars to keep its search monopoly.
Iphone AI features on the iPhone enhance the device’s capabilities, offering a seamless blend of convenience, security, and personalization. By understanding and utilizing these AI-driven functionalities, users can enjoy a more intuitive and efficient iPhone experience.
